Which of the following best describes real-time analytics?

Prepare for the Advanced Business Analytics Exam. Study with flashcards and multiple choice questions, each question has hints and explanations. Get ready for your exam!

Real-time analytics involves the process of analyzing data immediately as it is generated or received, enabling organizations to make informed decisions and respond to trends or issues as they occur. This immediate analysis is crucial for industries where timing is essential, such as finance or e-commerce, as it allows businesses to react swiftly to changing circumstances.

In contrast, the other options focus on different approaches to data analysis. Post-event analytics examines data after an event has occurred, which lacks the immediacy found in real-time analytics. Static analysis of historical data reviews information that has already been collected over time, not providing the ability to act on data as it flows. Finally, periodic reviews of data sets imply a scheduled analysis that does not capture data in real time but rather at set intervals, which is not aligned with the concept of real-time analytics. Hence, the best description of real-time analytics is the analysis of data as it is received, allowing for timely decision-making and action.

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